A food truck app that makes the tough decisions on food that much easier. Food apps have so many options. But not Crave Wave, it takes away this stress, it gives you three simple choices at each stage. This means you can spend less time thinking about what you want, and just eat it. The simplicity is highlighted by the use of a traffic light system, and the use of the Univers font family. The main aim of the branding was to create an app that was simple and recreated the feeling of craving.